Emerging markets specialist Broad Reach announces expansion into the US

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Broad Reach Investment Management, the London-based emerging markets macro manager, has announced plans to expand its operations into the US with the opening of a mid-town Manhattan office in September as assets grow amidst continued strong performance.

The new US office will be led by Tom Hunniwood, who joined Broad Reach in 2017.


Hunniwood will move from London and be responsible both for managing capital and marketing. In addition, he will continue to serve as Broad Reach’s ESG officer. Prior to joining Broad Reach Hunniwood was a portfolio manager at Balyasny Asset Management.


The firm writes that the establishment of a physical presence in the US is designed to strengthen and expand Broad Reach’s relationships with the range of institutional American clients who have become increasingly attracted by the firm’s uncorrelated investment strategies and compelling performance.

“Broad Reach already has a significant US client base and strong expressions of interest from prospective new partners to increase that group” says Bradley Wickens, Broad Reach’s CIO and Founding Partner. “We therefore saw opening an office in New York as the obvious next step to deepen Broad Reach’s relationships with existing and potential investors. What is more, the firm’s investment strategies cover Northern, Central and Southern Americas, among other regions, and so as we expand assets, having an active presence in that time zone was another compelling reason for the decision.”

“It’s a hugely exciting moment for the firm,” says Tom Hunniwood. “US asset allocators have really recognised the differentiation of Broad Reach’s process and our returns. This step demonstrates the firm’s strength in both performance and growth.”





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