Global investment platform eToro has appointed Stanley Fink as Special Adviser to the business globally.
Fink will advise eToro as the company sees increasing interest in cryptoassets from institutional investors around the world. He will take on a part-time role working closely with eToro’s management including Co-founder and CEO Yoni Assia, and UK Managing Director Iqbal V. Gandham.
Yoni Assia, Co-founder and CEO of eToro, says: “eToro is all about providing investors with access to the assets they want, whether traditional investments such as stocks and commodities, or newer instruments like cryptoassets. We believe that in the future all assets will be tokenised and that crypto is the first step on this journey.”
“It has become increasingly clear that institutions and other big ticket investors want access to cryptoassets. Today, eToro has over 10 million users and we believe a key part of our future growth will come from these institutions. Lord Fink’s experience and expertise across the fund management universe is unparallelled and we look forward to working with him to further develop our institutional product offering.”
Earlier this year eToro announced a USD100 million Series E investment, followed by announcements that the company would launch a cryptoasset wallet, cryptoasset exchange, and an over-the-counter (OTC) cryptoasset offer targeted at larger investors.
Fink says: “In more than three decades working in the investment industry I have seen constant change. Yet, none of these ‘innovations’ had the potential that blockchain technology offers, with cryptoassets at the forefront. This is a revolutionary, not an evolutionary shift.
“I’m excited to be working with eToro who are not only an established player with a decade of multi-asset experience, but a leader in the cryptoasset space.”
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